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好象木优势了.
Amazon has made an announcement that rivals may be tempted to celebrate: It's charging customers more money.
The e-commerce company said Thursday it will raise the annual price of its Prime membership to $99 from $79, the first such hike since the program was introduced nine years ago. Prime's key benefit is free two-day shipping on millions of items available on Amazon's website.
At first blush, Amazon might appear to be trying to boost its bottom line. Assuming the company has at least 20 million Prime customers, the price hike would generate over $400 million in additional revenue and a similar benefit to operating income, given there won't be many additional costs. That's welcome, considering analysts only expect this year's operating profit to be $2.8 billion, a mere 3.2 percent of sales. |
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